Direct-Sales

Channel Management for Brazil's Number One Cosmetics Company, Natura Cosmeticos.

Founded in 1969, Natura is Brazil's number 1 cosmetics manufacturer, and the country's leader in the direct sales sector. The company employs around 7,000 staff in seven countries: Brazil, Argentina, Chile, Mexico, Peru, Colombia and France, with more than 1,421,000 Consultants worldwide - 96,000 of which are located in Peru.

The company's Peruvian division was dealing with a lack of satisfaction among their direct-selling team or 'consultants'. With the motivation techniques for consultants from other countries being ineffective in Peru, my team and I had to find new ways of motivating the Peruvian team to get sales back on track.

Situation Analysis

Problem Analysis

Literature Review

Quantitative/Qualitative Analysis

Root-Cause Analysis

Assessed Solution Alternatives

Proposed Solution

Implementation Plan

Expected Outcomes

Conclusion & Recommendations

PROPOSED SOLUTION

Let's get started.

Take the first step, inquire today.

Whether you're looking for research, evaluations, recommendations, program and creative design, or someone to implement change - I am here to help. Let's meet to discuss your business needs, your vision for the company, my role or involvement, and develop a plan that works for you and your business.